Since the beginning of time music has been used to relay a message.  People will stand up and take notice when a song has a meaning behind it.  It does not always have to be about ended world wars, music can be used to bring awareness to all sorts of things.  Let’s take a look at Dr. Linda Amerson for example.


The world renowned doctor of Trichology and expert on hair and scalp disorders is affectionately known as Dr. A.  In addition the Texas native is an educator, columnist, radio host, television personality and international lecturer.  Her field may not be the most interesting to the average person so she had the idea to give it a fresh take.  In 2012 Dr Amerson began the Alopecia Awareness Cruise to help people learn more about the problem and solutions to it.  It is also known as the Cruise With A Purpose.  To tie into that Dr. A has stepped out of the box and recorded her theme song “Cruize With A Purpose”.  The catchy little track will stick in your head and  fill you in on the reality of alopecia and the fact that it can be beaten.  This is one talented woman and I can see why people are flocking to be a part of everything she does.

Find out more about her and her mission at:


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