In this point in time an artist must realize that just being a musician is not enough. Society yearns for a full multimedia experience from their musical artists. There must be an image to go along with the songs. There also needs to be something behind the music for the potential fan to connect with. Fans want a look inside the artist not just to hear a catchy song anymore.
It seems that our recent find Ran Dosis truly understands this and has created a character to go with his music. He seeks to not only musically bring back the notion of singer-songwriters playing and performing their own material, but also to use visual esoteric symbolism and metaphors in a way that actually reflect the lyrics, meaning and essence of the songs.
Enjoy his debut video “Birthright” below: